ladinventures

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Posts by ladinventures

Top Secret: Video Crew Pre-Shoot For #GoBigOrGoHome

Steven Ladin
Chief Executive Officer
Ladin Ventures, LLC •
Commercial Real Estate Advisors
P: 763-331-3010
F: 763-331-3014
E: sladin@ladinventures.com
Twitter ID: @LadinVentures
www.LadinVentures.com

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.

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Coffee Nirvana #FoodPorn

One Scoop of Sebastion Joes Pavarotti Ice Cream…

4 Shots of Espresso…

I think my life just changed.

Compliments of Bean Good Cafe in St. Louis Park, MN

Steven Ladin
Chief Executive Officer
Ladin Ventures, LLC •
Commercial Real Estate Advisors
P: 763-331-3010
F: 763-331-3014
E: sladin@ladinventures.com
Twitter ID: @LadinVentures
www.LadinVentures.com

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.

Posted via email from Ladin Ventures Posterous

Social Media Behavior

The Levy flight

Clay Shirky taught me this very cool mathematical concept that shows up in nature, and now in marketing and social media.

Levy-flight-100000An animal that forages will hang out in a small area, looking for nuts or berries, then will realize it has used up all the likely sources in this spot. It will then head off in a random direction, walk many paces, and start foraging again. When you plot the Levy flight, it looks like this:

Someone discovers your site. They poke and prod and join and return and return again. Then they feel as though there’s no more benefit and they move on, surfing until they find another place to forage.

Someone finds your restaurant. They love it. They return with friends. They hang out and become regulars for a while. Then they get bored and start browsing again.

Adding the Levy flight to your understanding is a much more nuanced representation of consumer behavior than solely thinking about the ideas of brand loyalty or random web surfing.

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Steven Ladin
Chief Executive Officer 
Ladin Ventures, LLC •
Commercial Real Estate Advisors
P: 763-331-3010
F: 763-331-3014
Twitter ID: @LadinVentures

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.  

Posted via email from Ladin Ventures Posterous

LV #TShirtPorn w/ @girlmeetsgeek @jackvillett @jeffobrien @studioloraine #rebcmn

Steven Ladin
Chief Executive Officer
Ladin Ventures, LLC •
Commercial Real Estate Advisors
M: 612-387-9617
P: 763-331-3010
F: 763-331-3014
E: sladin@ladinventures.com
Twitter ID: @LadinVentures
www.LadinVentures.com

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.

Posted via email from Ladin Ventures Posterous

Start-Ups, Not Bailouts – THOMAS L. FRIEDMAN


April 4, 2010
OP-ED COLUMNIST

Start-Ups, Not Bailouts

Here’s my fun fact for the day, provided courtesy of Robert Litan, who directs research at the Kauffman Foundation, which specializes in promoting innovation in America: “Between 1980 and 2005, virtually all net new jobs created in the U.S. were created by firms that were 5 years old or less,” said Litan. “That is about 40 million jobs. That means the established firms created no new net jobs during that period.”

Message: If we want to bring down unemployment in a sustainable way, neither rescuing General Motors nor funding more road construction will do it. We need to create a big bushel of new companies — fast. We’ve got to get more Americans working again for their own dignity — and to generate the rising incomes and wealth we need to pay for existing entitlements, as well as all the new investments we’ll need to make. It was just reported that Social Security this year will pay out more in benefits than it receives in payroll taxes — a red line we were not expected to cross until at least 2016.

But you cannot say this often enough: Good-paying jobs don’t come from bailouts. They come from start-ups. And where do start-ups come from? They come from smart, creative, inspired risk-takers. How do we get more of those? There are only two ways: grow more by improving our schools or import more by recruiting talented immigrants. Surely, we need to do both, and we need to start by breaking the deadlock in Congress over immigration, so we can develop a much more strategic approach to attracting more of the world’s creative risk-takers. “Roughly 25 percent of successful high-tech start-ups over the last decade were founded or co-founded by immigrants,” said Litan. Think Sergey Brin, the Russian-born co-founder of Google, or Vinod Khosla, the India-born co-founder of Sun Microsystems.

That is no surprise. After all, Craig Mundie, the chief research and strategy officer of Microsoft, asks: What made America this incredible engine of prosperity? It was immigration, plus free markets. Because we were so open to immigration — and immigrants are by definition high-aspiring risk-takers, ready to leave their native lands in search of greater opportunities — “we as a country accumulated a disproportionate share of the world’s high-I.Q. risk-takers.”

In addition, because of our vibrant and meritocratic university system, the best foreign students who wanted the best education also came here, and many of them also stayed. In its heyday, our unique system also attracted a disproportionate share of high-I.Q. risk-takers to high government service. So when you put all this together, with our free markets and democracy, it made it easy here for creative, high-I.Q. risk-takers to raise capital for their ideas and commercialize them. In short, America had a very powerful, self-reinforcing engine for growing innovative new companies.

“When you get this happy coincidence of high-I.Q. risk-takers in government and a society that is biased toward high-I.Q. risk-takers, you get these above-average returns as a country,” argued Mundie. “What is common to Singapore, Israel and America? They were all built by high-I.Q. risk-takers and all thrived — but only in the U.S. did it happen at a large scale and with global diversity, so you had this really rich cross-section.”

What is worrisome about America today is the combination of cutbacks in higher education, restrictions on immigration and a toxic public space that dissuades talented people from going into government. Together, all of these trends are slowly eating away at our differentiated edge in attracting and enabling the world’s biggest mass of smart, creative risk-takers.

It isn’t drastic, but it is a decline — at a time when technology is allowing other countries to leverage and empower more of their own high-I.Q. risk-takers. If we don’t reverse this trend, over time, “we could lose our most important competitive edge — the only edge from which sustainable advantage accrues” — having the world’s biggest and most diverse pool of high-I.Q. risk-takers, said Mundie. “If we don’t have that competitive edge, our standard of living will eventually revert to the global mean.”

Right now we have thousands of foreign students in America and one million engineers, scientists and other highly skilled workers here on H-1B temporary visas, which require them to return home when the visas expire. That’s nuts. “We ought to have a ‘job-creators visa’ for people already here,” said Litan. “And once you’ve hired, say, 5 or 10 American nonfamily members, you should get a green card.”

We need health care, financial reform and education reform. But we also need to be thinking just as seriously and urgently about what are the ingredients that foster entrepreneurship — how new businesses are catalyzed, inspired and enabled and how we enlist more people to do that — so no one ever says about America what that officer says to Tom Cruise in “Top Gun”: “Son, your ego’s writing checks your body can’t cash.”

Steven Ladin
Chief Executive Officer 
Ladin Ventures, LLC •
Commercial Real Estate Advisors
P: 763-331-3010
F: 763-331-3014
Twitter ID: @LadinVentures

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.  

Posted via email from Ladin Ventures Posterous

VIDEO: Vision Is The Most Important Thing For An Entrepreneur To Hold.” -The Lean Startup

Eric Ries is changing how software companies form companies, build teams, and ship software that rocks customers’ lives. He writes http://www.startuplessonslearned.com/and has popularized the term “lean startups.” Are you building software that anyone wants? His ideas will shake your assumptions of what software engineering is to their very core. via/ @Scoblelizer

 

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VIDEO Part 2: Vision Is The Most Important Thing For An Entrepreneur To Hold.” -The Lean Startup

Eric Ries is changing how software companies form companies, build teams, and ship software that rocks customers’ lives. He writes http://www.startuplessonslearned.com/and has popularized the term “lean startups.” Are you building software that anyone wants? His ideas will shake your assumptions of what software engineering is to their very core. via/ @Scoblelizer

 

Posted via web from Ladin Ventures Posterous

I Wasn’t Going To Buy This House Until I Saw The Realtor’s Headshot On The Sign


BY SAM CONE 
MARCH 16, 2010 | ISSUE 46•11

Buying a house is one of the biggest decisions a person can make, so when I set out to purchase my first home, I didn’t take the matter lightly. Sure, the place I ended up with isn’t in the greatest shape, or even in the best part of town. And by any fair market estimate of its value, I certainly overpaid.

But as far as I was concerned, the deal was sealed the moment I saw real estate agent Mary T. Ellington looking back at me from that Re/Max sign, her face just barely visible over the rampant weeds growing in my new front lawn. For my money—$256,560 of it, to be exact—there’s nothing like a poorly lit, oversaturated photograph to let me know that I’m working with a friend and not just someone out for an easy commission.

To be honest, I had serious reservations the first time I drove through what is now my neighborhood. I have two kids, so the lack of good schools in the area and the dangerous highway mere feet from the unfenced backyard were sources of concern. But after I passed more than half a dozen of Mary’s signs in front of house after ramshackle house, I just knew that if she sold me a home I would be her No. 1 priority. And if there was any doubt left in my mind, it was immediately eradicated by the quote right below her picture: “You’re my No. 1 priority!”

But the slogan was really just the icing on the cake. Seeing Mary’s insincere, plastic smile and stiffly coiffed hair several times had already reassured me that I was making the right choice.

Still, I had a few lingering concerns, which is normal with any major life decision. So it’s a good thing I drove past that billboard bearing the selfsame image of Mary on my way home! There’s a certain level of gravitas and legitimacy that only a 30-foot-high, clumsily retouched photograph of a middle-aged woman can achieve. Text-only ads may have their flashy exclamation points, and business cards may be embossed and glossy, but I don’t think any of those things could ever convince me to plunge myself and my family into insurmountable debt the way that awkward photo did.

You know, in a way, I’m sort of glad Mary and I never met face-to-face. Touring the property with her assistant and conducting the negotiations over the phone really helped maintain the mystique of that wonderful, wonderful sign. I can only assume Mary’s heavily made-up visage conveys an even greater degree of trust in person.

I just wish every crucial choice in life could be guided by hastily produced visual aids! Sure, finding the very best attorney, bail bondsman, or elected representative is no more difficult than perusing the signs at a bus stop or the contents of one’s mailbox. But what if I need a babysitter or a qualified psychiatrist? Or—God forbid—a funeral director?

I guess what I’m saying is that it’s just such a relief when professionals take the time to demonstrate a true respect for my intelligence. By having their picture taken in front of that same sky-blue background used in all my school yearbook photos, it’s clear they’re trying to put an honest face on whatever transaction might transpire between us, and not at all employing some sleazy, calculated tactic they learned during a business seminar at a hotel by the airport.

The airport with a major flight path right over my new house.

Via/ http://www.theonion.com/content/opinion/i_wasnt_going_to_buy_this_house 

Steven Ladin
Chief Executive Officer 
Ladin Ventures, LLC •
Commercial Real Estate Advisors
P: 763-331-3010
F: 763-331-3014
Twitter ID: @LadinVentures

—Sent from my E-Gadget. Please excuse my abbreviated and possibly misspelled message…I have fat fingers.  

Posted via email from Ladin Ventures Posterous

Is This Post Worth Reading?

Driveby culture and the endless search for wow- Seth’s Blog:

The net has spawned two new ways to create and consume culture.

The first is the wide-open door for amateurs to create. This is blogging and online art, wikipedia and the maker movement. These guys get a lot of press, and deservedly so, because they’re changing everything.

The second, though, is distracting and ultimately a waste. We’re creating a culture of clickers, stumblers and jaded spectators who decide in the space of a moment whether to watch and participate (or not).

Imagine if people went to the theatre or the movies and stood up and walked out after the first six seconds. Imagine if people went to the senior prom and bailed on their date three seconds after the car pulled away from the curb.

The majority of people who sign up for a new online service rarely or never use it. The majority of YouTube videos are watched for just a few seconds. Chatroulette institutionalizes the glance and click mentality. I’m guessing that more than half the people who started reading this post never finished it.

This is all easy to measure. And it drives people with something to accomplish crazy, because they want visits to go up, clicks to go up, eyeballs to go up.

Should I write blog posts that increase my traffic or that help change the way (a few) people think?

Should a charity focus on instant donations by texting from a million people or is it better to seek dedicated attention and support from a few who understand the mission and are there for the long haul?

More and more often, we’re seeing products and services coming to market designed to appeal to the momentary attention of the clickers. The Huffington Post has downgraded itself, pushing thoughtful stories down the page in exchange for linkbait and sensational celebrity riffs. This strategy gets page views, but does it generate thought or change?

If you create (or market) should you be chasing the people who click and leave? Or is it like trying to turn a cheetah into a house pet? Is manipulating the high-voltage attention stream of millions of caffeinated web surfers a viable long-term strategy?

Mass marketing used to be able to have it both ways. Money bought you audience. Now, all that buys you a mass market is wow and speed. Wow keeps getting harder and dives for the lowest common denominator at the same time.

Time magazine started manipulating the cover and then the contents in order to boost newsstand sales. They may have found a short-term solution, but the magazine is doomed precisely because the people they are pandering to don’t really pay attention and aren’t attractive to advertisers.

My fear is that the endless search for wow further coarsens our culture at the same time it encourages marketers to get ever more shallow. That’s where the first trend comes in… the artists, idea merchants and marketers that are having the most success are ignoring those that would rubberneck and drive on, focusing instead on cadres of fans that matter. Fans that will give permission, fans that will return tomorrow, fans that will spread the word to others that can also take action.

Culture has been getting faster and shallower for hundreds of years, and I’m not the first crusty pundit to decry the demise of thoughtful inquiry and deep experiences. The interesting question here, though, is not how fast is too fast, but what works? What works to change mindsets, to spread important ideas and to create an audience for work that matters? What’s worth your effort and investment as a marketer or creator?

The difference this time is that driveby culture is both fast and free. When there’s no commitment of money or time in the interaction, can change or commerce really happen? Just because you can measure eyeballs and pageviews doesn’t mean you should.

In the race between ‘who’ and ‘how many’, who usually wins–if action is your goal. Find the right people, those that are willing to listen to what you have to say, and ignore the masses that are just going to race on, unchanged.

 

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